We've had the honor of creating award-winning and inspired campaigns on behalf of top brands. Work that drove measurable results...and high fives all around!
Where's Your Finish Line?
An online game designed to connect the American Century Investments LIVESTRONG Portfolios and the investing horizons of target date funds. Gamers cycle down the path, encountering 'stages' of both the race and the consumers investing timeline, with key 'decision points' tied to financial education. The program promoted not only core products and services, but also extended the reach of a critical marketing partnership. Kudos to our strategic partner Clickfarm Interactive on some outstanding gaming design.
@! Good Wine!
A five- week, 2000+ mile, 40+ stop experiential marketing tour reaching over 2 million consumers, connecting the Ravenwsood County Series wines with barbecued foods and sports tailgating. A fully-custom fabricated SUV tailgate became the centerpeice ofpop-up in-store displays and sports in-venue sampling.
Our Lifestyle Segment Analysis reveled a strong interest in jazz and funk by 3 Blind Moose consumers. So we designed a program to drive multiple purchase loading, with consumers collecting one of three exclusively curated CDs. Hangtags featured the offer with mini-disc music previews; mail-in redemption was utilized for full-length CDs. Music-themed in-store displays with retailer and distributor incentives rounded out this 'record'-breaking program.
H5M concepted, designed, and launched Responsible Sports to connect with youth sports parents, coaches and leaders. Licensed content from a national non-profit, together with H5M created and curated content was featured on a destination website, in eNewsletters, on social media destinations, an throughout the digital content network of NGB partners. Print ads, display advertising, paid search, event marketing, and national promotions helped further drive awareness for the program and Liberty Mutual Insurance. This program highlighted H5M capabilities from start to finish.
do more charity challenge
H5M was tasked by the NBH Bank team to help develop a charity-based program that leveraged an affiliation with a local extreme fitness gym. The result? The do more charity challenge. Besides the program name and overall competition outline, H5M developed sponsorship platforms to engage corporate partners. And the challenge? Over $250,000 raised for charity!
Better Athletes, Better People
H5M has designed and launched a traditional website, designed and launched an award-winning searchable resource website, designed and managed robust award-winning email marketing franchises and sends, and even launched an innovative tablet-based sign-in tool. We're excited to be part of the Positive Coaching Alliance movement to create Better Athletes, Better People.
A national promotion for Sprint and Motorola designed to drive sales of the Project(RED) phone, H5M helped bring together the team to create a 360-degree experience that includes in-store interactive kiosks, on-mountain SMS couponing, national display advertising, a microsite and corresponding WAP site, and a consumer sweepstakes promotion.